|
Monitoring and Maintenance Program |
Our campaigns include ongoing maintenance, monitoring, and support, including keyword and phrase "tweaking" based on traffic patterns, re-submittal of pages to search engines, and continued link popularity development. Monitoring and maintenance of your search engine optimization campaign is absolutely necessary to ensure that the optimized website achieves high and lasting search engine visibility. This maintenance is especially important because search engines frequently change the formula they use to determine these rankings. Additionally, due to the rapid growth of the Internet, websites face increasing competition from new websites optimized for the same keywords and phrases.
Monthly maintenance includes:
 Continued development of quality incoming links to your website (link popularity development)
Continued consulting on content development around search terms (key phrases) visitors are using to find your site
In-depth monthly monitoring reports on your site's rankings and status with the Web's major search engines
Re-submissions to directories, when necessary
Redesign and re-optimization of pages, when necessary
WHEN the best time to optimize your website is at the time of initial development. If you are looking to get your small business online, you should budget for Search Engine Marketing services. Optimizing at the time of development means the website is positioned for high rankings the right way from the start; there is no reengineering of the site content, HTML tags, and layout that needs to be done at a later date to optimize the site. Therefore, the process performed at the time of development is much less time consuming, and as a result, less expensive.
WHERE ...does your site rank? To find out where your website currently ranks in the top engines, enter phrase that describes your company (Ex: Website design company Washington DC) and we will send you a report that shows you where your site ranks for that key phrase on the Web's top engines.
WHAT NEXT? Contact 3210 Consulting and ask about our Initial Search Engine Marketing Consultation, free of charge.
|
<< 3210 Consulting's Initial Search Engine Optimization Process
|
|
|
> Services > Search Engine Marketing > Monitoring and Maintenance
